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CLIENT CUSTOMER ORIENTATION AS A TOOL FOR FORMATING COMPETITIVE ADVANTAGES OF RESTAURANT ENTERPRISES
Journal: International Scientific Journal "Internauka" (Vol.1, No. 121)Publication Date: 2022-02-15
Authors : Lytvynets Larysa; Romaniuk Anhelina;
Page : 26-29
Keywords : customeroriented; customeroriented approach; evaluation algorithm; formation factors;
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Abstract
The theoretical foundations of competitiveness in the hospitality industry are considered, formation of clientorientation and increase of level of loyalty of consumers in establishments of the industry of hospitality are considered. The
ways of development of the client-oriented approach in the hotel and restaurant business are substantiated.
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Last modified: 2022-07-06 16:42:44