WORLD TRENDS OF GLOBAL ELECTRONIC COMMERCE

In recent years, the world is entering a new stage — there is a change in focus from the information, search and communication functions of the all-encompassing global Internet network to conducting modern business with its help. ICTs are changing the essence of business models, the basic processes of creating products and services by manufacturers and providing them to the end consumer. The meanings of global electronic business and e-commerce cover various business activities that use the capabilities of the global Internet network to modify the internal and external relations of the firm to generate profit. Therefore, this topic of research is relevant, because the world is constantly moving forward and the number of businesses on the Internet is constantly growing.