Enterprise Activity Strategizing: Economic Analytics and Mathematical Modeling

The approach to economic analytics and enterprise strategy using economic and mathematical modeling and the concept of a balanced scorecard (BSC) is considered. An economic and mathematical multifactor regression model has been developed to forecast the results of an enterprise's activities, which allows assessing the relationships between key indicators, such as profitability, liquidity, asset turnover, investment in innovations, etc. in accordance with the directions of strategic management of the enterprise.