Research on the Influencing Factors and Optimization Path of Rural Tourism Brand Based on Grounded Theory A Case Study of Yaji in Fudi

Journal: International Journal of Trend in Scientific Research and Development (Vol.9, No. 2)

Publication Date: 2025-07-07

Authors : Jie Zhao Siyuan Zhang Ruomeng Zhao Xinyu Zhou Miaohan Xu;

Page : 621-630

Keywords : yabunshan tourism area; rooting theory; image perception; cultural tourism construction;

Source : Download Find it from : Google Scholar

Abstract

Url: https://www.ijtsrd.com/management/management-development/78396/research-on-the-influencing-factors-and-optimization-path-of-rural-tourism-brand-based-on-grounded-theory-a-case-study-of-yaji-in-fudi/jie-zhao

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Research on the Influencing Factors and Optimization Path of Rural Tourism Brand Based on Grounded Theory A Case Study of Yaji in Fudi

Abstract

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