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IMPACT OF UTILIZING AI PERSONAL FINANCIAL TOOLS ON FINANCIAL WELL-BEING: INTEGRATION OF UTAUT AND THE EXPECTATION-CONFIRMATION MODEL
Journal: International Journal of Advanced Research (Vol.13, No. 09)Publication Date: 2025-09-14
Authors : M. Kiruthiga; S.Neelima;
Page : 1866-1877
Keywords : AI Personal Financial Tools Financial Well-Being Unified Theory of Acceptance and Use of Technology (UTAUT) Expectation-Confirmation Model (ECM);
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Abstract
The blistering development of the Artificial Intelligence (AI) has altered the financial services environment
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Last modified: 2025-10-27 14:27:53