PRIVATE BANKS’ ATMS EFFICIENCY AT GROUND ZERO: A CASE STUDY OF ALLAHABAD

The technological investment done by Private Banks especially in installing cash dispensing machines, i.e. ATMs in India, had also forced public sector banks to update themselves, as their competitors; gone are the days when people used to stand in queues at Banks, with the advent of ATMs machine, customers can operate even from a remote location from their parent branch. Private banks became the cynosure of households by introducing a system which was safer, better and faster for transactions, here in this paper the authors tries to examine the efficiency of ATMs offered by the private sector banks at Allahabad.