PROVING METHODS OF ASSESSMENT AND ANALYSIS OF COMPETITIVENESS OF ORGANIZATIONS COMPARING WITH BRANCH INDICES

The choice of the common competitive strategies of organization is a complex and the most important element of financial and economic policy of organization. Business success at market, stable position and advantages in competitive landscape are impossible without determining competitiveness and goals for competitiveness increase of organization. The authors suggest methods for competitiveness determination of organization comparing with the main branch indices. The usage of this methodology can help determining competitiveness of analyzed business facilities.