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LOYALTY AS INCREASE MECHANISM OF CUSTOMER EXPERIENCES IN HOTEL

Journal: Science and world (Vol.1, No. 27)

Publication Date:

Authors : ; ;

Page : 178-180

Keywords : loyalty of clients; customer loyalty; program loyalty; competitiveness; hotel company; integrated loyalty program of tourist destination;

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Abstract

This article reveals the loyalty programs in the hospitality industry. The authors pay special attention to revealing the specifics of the formation of an integrated loyalty program tourist destinations and enterprises of the tourism industry.

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Last modified: 2016-07-27 20:30:31