Selection of merchant for Manufacturing industries through application of analytic hierarchy process

Selection of a genuine merchant is an important task for any Industry. In this paper the assessment and selection of a merchant is carried out through Analytic Hierarchy Process (AHP). AHP is a pairwise comparison technique which compare the attributes and assess the quality level by considering its different characteristics which govern the qualitative aspect of the system. The factors identified for selection of a merchant are: Qualit,y, Cost, Service, Financial capability, Technical & Production capability through an Intense Literature Survey. On the basis of these factors and co ? factors a model tree has been developed. The present methodology is dynamic in nature and takes into consideration Quality factors along with their predefined weightages before arriving at a selection.