Archived Papers for Journal
Marketing and Management of Innovations >>
Vol.4, No.2
Publisher: Department of Marketing and MIA, Sumy State University (Ukraine)
Publishing Date: 2013-04-24
- Application of marketing methods and instruments in knowledge managementAuthors: S.M. Illiashenko;
- Theoretical and methodological basis for creation of simplifying innovation (on the example of campgrounds of MISRC ?Sumy Regional Centre of Recreation, Recovery, Tourism and Military-Patriotic Education?)Authors: N.S. Illiashenko; Ya.A. Ron;
- Research of factors of marketing pricing at domestic industrial enterprisesAuthors: V.V. Bozhkova; I.M. Ryabchenko;
- General concepts and tools of political marketingAuthors: O.S. Teletov; Yu.V. Tytarenko; O.Yu. Shevchenko;
- Features and technology of enterprise internal benchmarkingAuthors: A.V. Dubodelova; O.V. Yurynets;
- Identification of social and management priorities by changing the position of marketing specialist in organizational systems of businessAuthors: I.V. Lylyk;
- The concept of holistic marketing: the essence and the theoretical basisAuthors: L.V. Borzakovska;
- Management of marketing activities of research companies on the basis of rating evaluation of intangible assetsAuthors: O.V. Kudyrko;
- Current trends of banking innovationsAuthors: A.M. Karminskiy; O.R. Zhdanova;
- Individual balanced scorecard based on innovative models of personality structureAuthors: A.A. Polozov; S.A. Skorykh;
- Methodical support of assessment of enterprise corporate cultureAuthors: M.I. Ovcharenko; S.V. Chervyakova;
- Forming of technological modernization strategy for regional industrial complexes of UkraineAuthors: А.V. Reznichenko;
- Leasing as an instrument for innovative development of agricultural enterprisesAuthors: O.V. Prokopenko; V.A. Omelyanenko;
- The organizational and economic mechanism of economic safety management for international economic activity of machine-building enterpriseAuthors: M.D. Domashenko;
- Rating competitive dynamics under the influence of innovationAuthors: A.O. Kolomytseva; L.A. Golovan;
- Innovative preconditions of education system formation in economy of knowledgeAuthors: S.B. Semenjuk;
- Border free economic zones and the latest stage of their developmentAuthors: М. Chisarik;
- From one to two ? a possible model of organizational development and development of organizational capabilitiesAuthors: M. Somosi Veres;
- Development of marketing of ecosystem goods and services in the forestryAuthors: Ye.V. Mishenin; N.V. Mishenina; I.Ye. Yarova;
- Assessment profile of waste management system in Ukraine based on the stage model of developmentAuthors: S.M. Frolov; O.O. Bilopilska;
- Scientific and methodical approach to the choice of environmental innovations’ promotion strategy to marketAuthors: O.A. Bilovodska; M.Yu. Karpishchenko;
- Optimization of environmental monitoring as a strategic component of economic security of UkraineAuthors: V.H. Potapenko; I.V. Shevchuk;
- Mechanism of ecological security management of economic systems on marketing principlesAuthors: A.V. Kuchmiyov;