ResearchBib Share Your Research, Maximize Your Social Impacts
Sign for Notice Everyday Sign up >> Login

An Empirical Study on the Effect of Service Quality on Student Satisfaction in Malaysian Distance Education Institutions

Journal: Global Journal of Business and Social Sciences Review (GJBSSR) (Vol.4, No. 3)

Publication Date:

Authors : ;

Page : 13-23

Keywords : Service Quality; SERVQUAL; Distance Education; Higher Learning Institutions.;

Source : Downloadexternal Find it from : Google Scholarexternal

Abstract

Objective – This paper uses SERVQUAL to assess service quality in distance education institutions in Malaysia and investigate the relationship between service quality and satisfaction. Methodology/Technique – Self-administered questionnaire method is used to conduct this research. Findings – The finding of this study confirms that all five dimensions of SERVQUAL are significant determinants of perceived service quality. Novelty – This study tested the application of “blended learning” concept in distance education. Type of Paper: Empirical

Last modified: 2017-07-28 16:42:43