Crisis Management in the Banking in Context of Information Asymmetry

The purpose of this article is the analysis of the impact of information asymmetry in the financial stability of the banking system of Ukraine and the definition of the measures to leveling in the context of crisis management. In the article systematized the main sources of information for the bank and potential customers, the theoretical bases causes and features of display of information asymmetry in the banking sector. There is revealed the influence of information asymmetry on the financial stability of the banking system. The basic measures for prevention of the crisis minimize information asymmetry in banking of Ukraine and improving financial stability of the banking system of Ukraine were suggested. One of the most important functions of crisis management is the development and implementation of information policy at all levels of the banking system of Ukraine, which will increase the level of confidence (increase economic activity), and in times of crisis - will localize and neutralize crises. Further researches need further development of scientific-methodical approaches to implement anti-crisis information policy of the banking system.