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METHODS OF MARKETING MANAGEMENT AT THE ENTERPRISES OF HOSPITALITY

Journal: Science Journal "NovaInfo" (Vol.2, No. 60)

Publication Date:

Authors : ;

Page : 240-244

Keywords : FAVORABLE IMAGE; ENTERPRISE HOSTING; MARKETING MANAGEMENT;

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Abstract

Due to the increasing competition in the market of tourist services, the role of professional management in marketing to attract the maximum possible number of potential customers, as well as a high level of service, where the great responsibility falls squarely on himself personnel providing these services, since it is the staff create a favorable atmosphere the company that have a positive impact on consumers

Last modified: 2017-09-20 17:36:49