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METHODICAL APPROACHES TO ASSESSING THE COMPETITIVENESS OF GOODS, ORGANIZATIONS AND INDUSTRIES
Journal: Science Journal "NovaInfo" (Vol.2, No. 67)Publication Date: 2017-06-16
Authors : Mityasova Inessa Vyacheslavovna; Sayfidinov Boris Semenovich;
Page : 166-171
Keywords : STRATEGIC ANALYSIS; ECONOMICS; COMPETITIVENESS; MARKETING ENVIRONMENT; ORGANIZATION; CONSUMER; PRODUCT; RESOURCES; MARKET;
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Abstract
In this article you can find methodical approaches to assessing the competitiveness of products, organizations and industries. There are also studied microenvironment and macroenvironment of the firm, complex methods of strategic analysis.
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Last modified: 2017-09-20 17:49:56