SMALL BUSINESS OF HOSPITALITY IN THE CONTEXT OF THE SOCIAL ENTREPRENEURSHIP DEVELOPMENT

This paper is devoted to the solving of the problems of activation of small business development in the field of hotel services. The essence of social entrepreneurship as a form of family and small business is revealed; its role in the creation of new jobs is shown. The factors that influence the decision of the entrepreneur to start a small hotel business are analyzed. The factors that increase the competitiveness of small businesses in the hospitality industry are marked. The main problems of small hotels in their relations with public authorities are given. The expediency of the introduction of a small hotel categorization unified system for those hotels that do not have the minimum acceptable capacity is grounded. It is proposed to introduce a simplified procedure for the registration of small hotel business support mechanism for the investment of social entrepreneurship projects in the field of hospitality.