MEASURE THE IMPACT OF THE INNOVATION COMPONENT ON COMPETITIVENESS WINERIES USING THE METHOD OF PRINCIPAL COMPONENTS

The question of determining the competitiveness of enterprises is important and relevant for the economy as a whole and for businesses, in particular. High competitiveness business entities are the key to obtaining a high and stable income in market conditions. Support high competitiveness means that all the company's resources are used efficiently, that it becomes more profitable than its main competitors. The author considers a number of factors that affect the competitiveness of this work. This analysis was conducted using the method of principal components. This study is important for understanding the impact of innovative component. Author concludes that implementation of innovations is imperative for the effective functioning of enterprises in the market.