NEW PUBLIC-PRIVATE PARTNERSHIP MANAGEMENT IDEA IN MANUFACTURING BUSINESS

The EU member states are faced in front of ecological and manufacturing challenges. The existing wastes in metropolises are non-used resource which can be included in the manufacturing process. Recycling business gives a possibility to develop a new manufacturing business. As a sustainable business model we can accept public-private partnership. The creation of cooperation between manufacturing companies and recycling business as well as public sector will contribute for the establishment of a new PPP recyclemanufacturing business mechanism. This is a motivation to stop environment pollution. Igor Ansoff's Matrix is a good manner to analyze the new PPP recycle-manufacturing business mechanism. In this way the manufacturing business is possible to receive recycled resources from the recycling company at lower price in comparison to the vendor's prices. New possibility in PPP is an acquirement of the recycling company from manufacturing consortium by the capital market. The purpose of the article is the creation of a new PPP business model referring to an idea about new PPP recycle-manufacturing business mechanism. The subject of the article is the manner by which the new PPP recycle-manufacturing business mechanism could be managed by the manufacturing business.