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INNOVATIVE MANAGEMENT AS A CRUCIAL FACTOR IN DEVELOPMENT OF GEORGIA’S TOURISM POTENTIAL
Journal: Innovative Economics and Management (Vol.III, No. 1)Publication Date: 2016-11-30
Authors : MIRZA BAKHTADZE;
Page : 14-17
Keywords : innovative management; tourism; medical tourism; cruise tourism; innovative development.;
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Abstract
Development of modern tourism is mostly depend on inculcation, development and strategizing innovative technologies that are directed to improve client servicing and to expand tourism service opportunities. All these things are very important to increase and develop efficiency of this sphere. The article reviews perspectives of Georgia's tourism development, in particular medical and cruise tourism. The article also shows the value of innovative management in development of country's tourism potential.
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