WOMEN CAREER INFLUENCERS IN INDIAN LOGISTICS INDUSTRY

The emergence of Multinational business scenario in India has paved way for a tremendous growth in its Logistics sector. India is spending more in for its logistical activities more than the developed countries (SSKI). Witnessing the tremendous growth of the sector and its manpower requirements, there exists still a skill gap that is unable to be matched. As a male-dominated industry, women still find difficult to mark their excellence unlike the case of IT and other service industries. In recent years, several major studies have demonstrated that having more female leaders, board members, managers and supervisors leads to better business outcomes including higher levels of productivity, safety and improved financial returns (PWC, 2016). It is being strongly perceived that women have so many factors that acts behind them, especially in their career choice. In broad, they can be classified as Environmental factors, Opportunity factors and Personal factors (Borchet, 2002). There are some more reasons added such as Job description, Personality, Social and Economic factors that hinders the career growth of Indian Women (MADIKIZELA, 2008). This is a theoretical paper that attempts to categorize and understand the importance of each of the factors that affects the choice of women career with reference to the Indian Logistics Sector.