Corporate social responsibility as a factor of competitive advantage of the company
Journal: Business Education in the Knowledge Economy (Vol.4, No. 2)Publication Date: 2018-05-05
Authors : Demkna Kristina;
Page : 24-26
Keywords : corporate social responsibility; business; competitiveness; effective activity; sustainable development;
Abstract
Successful development and functioning of the company in a market economy requires the formation of an effective strategy and advantages. Today, most companies are increasingly aware of their responsibility to staff, partners, the state and society. The presence or absence of the concept of corporate social responsibility in the company''s activity has a direct impact on its competitive advantages. The article examines the impact of corporate social responsibility of business on increasing the company''s competitiveness.
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Last modified: 2018-05-21 21:32:28