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Basic approaches to determining the competitiveness of products

Journal: Science Journal "NovaInfo" (Vol.2, No. 85)

Publication Date:

Authors : ;

Page : 105-108

Keywords : PRODUCT COMPETITIVENESS; COMPETITIVE ADVANTAGES;

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Abstract

The article provides a terminological analysis of existing approaches to determining the competitiveness of products. On the basis of existing approaches, an author's view of this concept is proposed.

Last modified: 2018-06-01 04:55:08