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PRICING MECHANISM ON-LINE
Journal: Sociosfera (Vol.9, No. 2)Publication Date: 2018-06-15
Authors : S. A. Ozova;
Page : 27-29
Keywords : E-commerce; product differentiation; personalization; switching costs; price discrimination; infor- mation marketplace;
Source : Download Find it from : Google Scholar
Abstract
The article analyses the difference between on-line and conventional stores in terms of pricing. Sever- al factors that influence prices on-line are considered including reduction in costs, expanded access to infor- mation, product differentiation, and discrimination
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Last modified: 2018-06-27 16:02:20