CHALLENGES OF WOMEN ENTREPRENEURS – A CASE STUDY WITH SPECIAL REFERENCE TO SME INDUSTRIES IN COORG, KARNATAKA

The era of modernization is a boon to the society as it paved a way for ample of opportunities but there still exists a notion in the minds of society that women are meant for only household activity, and they are not capable of accepting challenges. In the recent years, women have broken this notion by bringing into limelight their hidden talents, skills, ideas by involving themselves into challenging ventures. This bold step by women may be to lead their life without any dependency or it might be because educated women don't want to sit idle within the four walls or due to many other socio-psychological reasons. Women Entrepreneurs have proved ahead over men by managing ventures successfully. But, there are some constraints blocking them on their way of becoming successful entrepreneurs. Though various assistance by the way of training, financial support is being continuously provided through different schemes implemented by government as well as self help groups, it has not been a piece of cake for women to start her own ventures. This study focuses on the challenges which are blocking the women entrepreneurs on their way of becoming successful entrepreneur.