EMPIRICAL TESTING OF GREEN INFORMATION TECHNOLOGY MODEL IN UAE

Green Information Technology (GIT) is gaining utmost importance as organizations come under pressure to address environmental and economic sustainability. Although, It is a matter of great concern for business, government, researchers and academicians yet measures to determine the capability of organizations to Green their IT remains is still elusive. The ultimate intention of using or adopting GIT is to provide organizations a setup so that they can perform all their processes with zero or negligible effect on the nature's domain. The researcher contend in this research is that there is an sincere requirement to consider the components that propel them to receive green IT as one viable reaction to the risk of a dangerous atmospheric deviation or global warming and other environmental change. A model called as Green IT Adoption Model (GITAM) was proposed by Molla. Researcher has tested the above model in context of UAE to identify the components that motivates the organization to adopt Green IT. The results of this study will help the organization to make sustainable strategies to implement GIT for their economic and environmental sustainability. In this regard, this study fills the gap between the principles of green information technology and sustainability of organizations.