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Changing supply chains driven by consumer preferences in the automotive industry

Journal: Business Education in the Knowledge Economy (Vol.5, No. 3)

Publication Date:

Authors : ; ;

Page : 40-42

Keywords : supply chains; consumer; consumer preference; economy; automobiles; manufacturing; supply; demand;

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Abstract

The article presents the actual problem of the influence of consumer preferences on changes in the supply chain of a particular product. The object of attention is the automotive industry.

Last modified: 2019-11-19 12:04:57