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Place marketing as a tool for the development of problem areas

Journal: Business Education in the Knowledge Economy (Vol.5, No. 3)

Publication Date:

Authors : ;

Page : 23-26

Keywords : place marketing; problem areas; regional development;

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Abstract

The article deals with a way to solve the socio-economic problems of areas, based on the creation of a strategy for the comprehensive promotion of the region in order to increase the tourist flow.

Last modified: 2019-11-19 12:11:49