CHALLENGES IN ADOPTION OF NEW TECHNOLOGIES IN BANKING SECTOR – A STUDY WITH REFERENCE TO SELECTED PRIVATE BANKS, BENGALURU

The main aim of this research was to carry out an analysis on impact of new technologies in private banks refer to consumers Perception. A background study has been carried out to understand the factors that are affecting the new technologies in private banks. A survey was conducted to 225 respondents from 5 private banks ICICI Bank, HDFC Bank, Axis Bank, IndusInd Bank, IDBI Bank. The research results found that respondents have started using new technologies and are satisfied with the services provided by their banks and digital India played an important role in shaping the new era in banking sector and move towards the cashless economy. It was found that most of them told that watch banking is expensive to use and only few banks offer this service to customers.