Achieving Competitive Advantage through Operations Strategy: A Case in Gobi Cashmere
Journal: International Journal of Trend in Scientific Research and Development (Vol.4, No. 1)Publication Date: 2019-12-09
Authors : Naranjargal Jambalsuren Chintuya Tumurbaatar;
Page : 802-804
Keywords : Operations Management; competitive advantage; cashmere; Gobi cashmere; operations strategy;
Abstract
This study demonstrates that how Gobi cashmere obtains a competitive advantage. Competitive advantage is all about how your organization differs itself from your competitor. Operation strategy is the main method to gain competitive strategy. In this paper, we will study about Gobi cashmere, which is the largest cashmere manufacturer in Mongolia and one of the five largest in the world. In the other words, the goal of this paper is to understand how Gobi cashmere can use operations strategy to gain competitive advantage. Naranjargal Jambalsuren | Chintuya Tumurbaatar "Achieving Competitive Advantage through Operations Strategy: A Case in Gobi Cashmere" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-4 | Issue-1 , December 2019, URL: https://www.ijtsrd.com/papers/ijtsrd29653.pdf Paper URL: https://www.ijtsrd.com/management/operations-management/29653/achieving-competitive-advantage-through-operations-strategy-a-case-in-gobi-cashmere/naranjargal-jambalsuren
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