Share Your Research, Maximize Your Social Impacts
Problems of the implementation of territorial marketing in the regions of Russia
Journal: Science Journal "NovaInfo" (Vol.114, No. 1)Publication Date: 2020-04-16
Authors : Lopatkina Elena Sergeevna;
Page : 22-23
Keywords : TERRITORY MARKETING; REGIONAL MARKETING; TERRITORY MARKETING IMPLEMENTATION ISSUES;
Source : Download
Find it from : Google Scholar
Abstract
The article discusses the problems associated with the implementation of territory marketing. We talk about the need for its application in modern Russian reality. The article identifies a number of basic problems, the solution of which will allow territorial marketing in the Russian regions to a new level, and increase its effectiveness.
Other Latest Articles
- Foresight analysis of the public administration system in modern Russia: implementation of process and project approaches
- Analysis of theoretical approaches to the structure of human capital
- The use of borrowed resources, the formation of working capital of the corporation
- Innovative potential of the Ryazan region
- The Quaternary sector as a potential for the development of the modern economy
Last modified: 2020-04-22 02:53:01