Extracting CRM Requirements - Waterfall or Agile: A Comparative Study
Journal: International Research Journal of Advanced Engineering and Science (Vol.4, No. 3)Publication Date: 2019-15-07
Authors : Dalia Ahmed Refaat Mohamed Nagy Ramadan Darwish;
Page : 1-5
Keywords : Customer relationship management; CRM requirements; Agile CRM software.;
Abstract
Customer relationship management (CRM) is a system that helps to manage the business interactions between customers and enterprises by combining business processes and technologies. It has many functions that can store, track and share customer data. Consideration of CRM requirements will lead to successful implementation of CRM. Several software companies offer CRM application using different software development approaches. The objective of this paper is to provide a brief review of the CRM system, how to extract the CRM requirements and finally a comparison between two software development approaches which are used to build the CRM system with a mention to many software companies that have the CRM software applied these approaches. These approaches are an agile approach and a waterfall approach
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