The Impact of Intellectual Capital on Competitive Advantage at Jordanian Commercial Banks

The study aimed to investigating the impact of Intellectual Capital on competitive Advantage at Jordanian Commercial Banks. This study used descriptive as well as cause/effect. Data collected from Jordanian Commercial Banks (13 banks) by means of questionnaire during March 2018. The questionnaire was distributed to 300 out of 366 managers and supervisors, only 290 questionnaires were obtained, and just 281 were suitable for further analysis. After confirming normality, validity, and reliability of the tool, correlation between variables was conducted, and then hypothesis was tested by using multiple regressions. The results show that both companies are highly implementing IC and competitive advantages variables, and there are strong relationships between IC and competitive advantages variables. The results of multiple regressions show that there is a significant impact of IC on competitive advantage at Jordanian Commercial Banks. The results also show that human capital, relational capital and structural capital have positive significant impact on competitive advantage at Jordanian Commercial Banks. Finally, the study recommends further testing of hypothesis on same industry in other countries, especially Arab countries and other industries to test the validity of results.