A STUDY ON THE PROBLEMS FACED BY WOMEN ENTREPRENEURS IN INDIA

Women entrepreneurs are playing very vital role and they have become important part of the global business environment and it's really important for the sustained economic development and social progress. Women entrepreneurs' responsibility towards family and workplace. The attitude of society towards her and the constraints in which she has to live and work are hostile. With joint families breaking up many women simply don't have the support of elders. However, in rural India joint families are still the order of the day. Women have to face resistance not only from men but also from elderly woman who are ingrained with this attitude of inequality. This attitude of reservation creates difficulties and problems at all levels, i.e., family support, banking, marketing, training, licensing etc.