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A COMPARATIVE STUDY OF CUSTOMER SATISFACTION TOWARDS 4G SERVICE PROVIDERS IN BHOPAL DIVISION INVOLVING DEMOGRAPHIC VARIABLES
Journal: International Journal of Management (IJM) (Vol.11, No. 8)Publication Date: 2020-08-31
Authors : Neha Shrivastava; Milind Limaye;
Page : 889-896
Keywords : Customer Satisfaction; Demographic Variables; 4G Services;
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Abstract
The aim of this paper is to a comparative study of customer satisfaction towards 4G service providers in Bhopal division of Madhya Pradesh state involving demographic variables. In the present paper we compared and evaluate the customer satisfaction related to the selected 4G service providers' viz. BSNL, Reliance JIO, Vodafone Idea and Bharti Airtel involving demographic variables.
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