THE “UNITY-BASED COMPLETENESS SECIRITY” OBTAINED THROUGH THE ECONOMY AND “PATRONAGE”

The demand for an economically stable existence is still growing in the traditional family-collective farms, created in accordance with the traditional approaches and attitudes. We address the issue of the attitude towards customs and traditions of the economy/”social reality” in the various Georgian communities, based on a comparative analysis of materials that have been found and already been known over the last ten years (We will compare the materials available in the scientific literature and materials that we found in different historical-ethnographic units of Georgia during the past quarter-century). The "unity-based completeness security"/”defense” and the quest for community needs in Georgia were provided by the "indivisible large families". In this large, indivisible social society, an equitable division of labor by "the head (man) of the family and a woman, was the basis of economic prosperity". This is evidenced by ethnographic materials of all Georgian communities of all periods. Bolnisi ethnographic materials:: the family head woman/”family reviver woman”, “a woman returning the family back”, together with the head (man) of the family, she is strapped round the family like a belt” (We have confirmed the terms indicating the family head woman in 2019 during the Bolnisi ethnographic research expedition); according to Adjarian materials, when meeting with a daughter-in-law, touching her with a honeyed hand meant the sweetness, and the sweetness in turn was equal to unity. This undoubtedly had conditioned all kinds of family strength”. “Patronage” as a form of traditional and collaborative consumption is known in different communities of Georgia by various names, such as “Nadi”, “Mamitadi” and others. Economist Yoram Ben-Porath, writing about the welfare guarantees for the family and each of its members, identified collaborative consumption and emotional relationships as the important factors. Economic benefits and emotional relationships are two important factors that play a major role in most families (Menabdishvili (2017). “Assistance” plays a crucial role in the family's economic well-being when performing works becoming tradition Assistance in work, along with more or less material readiness meant "human dignity and fair name" (narrator, J. Khetsuriani, Utskheri. 2017); this is confirmed by a work song recorded during the Bolnisi ethnographic research expedition (narrator, Kveshi, J. Urumashvili). The excessive development of individualism, travel for a job abroad and other actions have resulted in the deserted villages. Consequently, the tradition of these targeted collaborative actions in the rural community had become rare. Recent socio-economic changes implemented in the country have radically changed the traditional way of life, leading the accepted system of values to the verge of destruction. However, the material needs reflecting the human desire and economic well-being are still remain priority issues. Traditional rituals and faith-based incentive-driven actions can again be the determinants on this path.