LANGUAGE OF MODERN INTERNET COMMUNICATION (ON THE MATERIAL OF THE INTELLECTUAL CONTENT OF THE SOCIAL NETWORK “VKONTAKTE”)

The article discusses the language features of Internet communication, which is conducted by the users of intellectual content of the social network VKontakte – members of online communities of fairly educated and cultural people (the groups “Intellectuals”, “Science”, “Philosophy | Psychology | Self-development”, “I love Russian language”, “Engineer of human souls”, “DDT club”,“Leningradost”, “Russian classics”, etc.). The purpose of the article was to identify the linguistic and figurative features of the statements of users of this content. The use of various language means of speech intellectualization – borrowed, outdated, terminological vocabulary is noted. Communicators ‘need is a language game and the use of its various varieties: “Albanian” language (spelling game), elements of spoken vocabulary, vernacular and thieves' argot, occasionalisms (stylistic game), puns (lexical and grammar game), etc. In the analyzed segment Internet communications are distinguished by various means of transmitting emotions – graphic (repetition of letters and punctuation marks, emoticons), lexical (vulgarisms), and others. Negative attitudes toward mistakes, obscene vocabulary, vulgarism, “Olban” language are characteristic. Literacy for users of intellectual content is a necessity and is naturally reflected in their speech, rather free from taboos in form and content. It is concluded that there are special communities in the Internet, within social networks, whose members are intelligent people and strive to communicate using the rich resources of the Russian language at all levels, creatively and responsibly approaching the language. Expanding the idea of the language of Internet communication, which may be different and depends on the intellectual level of communicants.