FACTORS AFFECTING THE EFFICIENCY OF EDUCATIONAL ACTIVITIES

The article considers the main factors influencing the formation of the level of efficiency of higher education institutions. By their nature, all factors, regardless of the object of study, are first divided into factors of internal and external environment. The factors of the internal environment, which are a set of variables within the functioning of the free economic zone and are a sphere of direct influence on the part of its management, are studied. It is proved that the factors of the internal environment can be divided into economic and social. The study found that environmental factors are beyond the control of the free economic zone, ie it is the whole set of factors that affect or may affect in some way on the free economic zone and its goals. Based on the analysis of statistical data, it is established that the current external environment does not contribute to their full development. The political, socio-cultural and economic factors of the external environment's influence on the activity of higher education institutions are highlighted. It is established that the main modern features of the development of domestic higher education are: reducing the number of educational institutions; changes in the quality of research and teaching staff; demographic processes of population reduction and students; growth in the number of unemployed with higher education; low level of financing of the industry both at the expense of budgetary funds, and at the expense of the population. It is proved that the factors of external and internal environment are taken into account when evaluating the evaluation of the effectiveness of higher education institutions. Methodical approaches to determining the quality and efficiency of free economic activity are outlined. Quality management models are proposed to increase the efficiency of the educational process.