Synergy of Fuel&Non-Fuel Activities at Petro-Retailing
Journal: International Journal of Science and Research (IJSR) (Vol.6, No. 8)Publication Date: 2017-08-05
Authors : Akash Kumar; Sheetal Kumar Jain;
Page : 1349-1351
Keywords : business tie-ups; non-fuel activities;
Abstract
With oil industries taking a slump in the upcoming years, petro retail chains are looking for viable options to boost the overall profitability. Western Countries have 60 % profit from petro retail chains, Indian companies are yet to maximize the profit gains from this sector. This paper deals with the synergy of non-fuel activities at retail chains. Proposed business models and business tie-ups according to customer needs are presented in the paper.
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