Analysis of Territorial Regional Development of Retail Trade Network of Ukraine

The purpose of the article is to justify the algorithm of analysis of the territorial and regional development of the retail trade network of Ukraine; the formation of a system of indicators for assessing the retail network of the region and conducting research on trends in retail development in the regions of Ukraine. The article determines that the analysis of territorial and regional development of retail trade network of the region allows a comprehensive, systematic study of the state of development of retail trade objects at the regional level, to study the dynamics of the main indicators of development, to assess the effectiveness of business activity of the objects of trade, and , on this basis, to develop a list of measures to revitalize the business environment in the retail sector. The practical value of the results obtained is the possibility of using the proposed list of indicators for analyzing the territorial and regional development of the retail trade network of the regions of Ukraine. The scientific novelty is to refine the approaches to analyzing the territorial and regional development of the retail trade network. The statistical analysis was carried out in two directions: analysis of the status of the retail trade network of the region according to the following indicators: the population of the region's retail space, the number of retailers, the number of grocery stores; analysis of the effectiveness of business activity of retail trade objects by the following indicators: turnover of retail trade in the region, growth rate of retail trade turnover, retail turnover of enterprises per one person. According to the results of the research, it has been concluded that according to the integral index of territorial and regional development of the retail trade network in 2017 the best situation with regard to the state of retail trade network and the tendencies of its activity performance is observed in Kyiv. Also, the group with a high level of development of the retail chain of the region includes Lviv, Kiev, Odessa, Dnipropetrovsk and Kharkiv regions. Further research in this direction will be aimed at expanding the list of indicators for assessing the development of the retail trade network and improving the algorithm for analyzing the territorial and regional development of the retail chain of the region.