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Journal: Roa Iktissadia REVIEW (Vol.6, No. 1)

Publication Date:

Authors : ;

Page : 63-75

Keywords : service quality; customer satisfaction; Servperf; algerie telecom; el eulma (setif).;

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Abstract

Using the Servperf model, this study aimed to examine the impact of service quality on customer satisfaction. A total of 107 current users of Algerie telecom services (el-eulma agency) participated in this study. Regression analysis was conducted to test the relationship between service quality and customer satisfaction. Results indicated that reliability, responsiveness, assurance and empathy significantly positively influenced customer attitudes in terms of satisfaction, while tangible had very small impact on customer satisfaction

Last modified: 2015-02-18 09:19:47