ADVERTISEMENT AND ITS ROLE IN SHAPING CONSUMER BUYING BEHAVIOR: A THEORETICAL PERSPECTIVE

Clients seek planning relationship of the brand with present memory, when they can return memories to the brand image and information to new things. They may recall recent business data and the beach in a similar way. Two connections do not add to the importance of promoting your products, which greatly effects your return to planning. The planned conglomerate may also be reached via television, the internet (Facebook, email) and print media (magazines, etc.). Affiliates move through a massive section of the system associated to your money in advertising strategy. These improvement frameworks affect buyer behavior. The present study is an attempt to identify the role of advertisement in consumer buying behavior.