ECONOMIC INTERVENTION AND WOMEN MICRO ENTREPRENEURSHIP: A CASE STUDY OF NAVODHAYA

The economic contribution of women to the economy is becomingan important research discussion in the developing economy. Demographic transition and young population of the country become important challenges to policy segment. Focused women empowerment approach through financial intervention by the self-help groups created new dimension in the rural India. Financial inclusion efforts of the government empowered self-groups with easy access to financial services and credit availability at lower cost. Increased training and skill development efforts by the promoters further increased opportunities and rights to rural women. The present research study is based on the primary investigation from the field, which can be an insight and inspiration to promote further investigation and strategies for the development of women entrepreneurship in rural India.