DETERMINANT FACTORS OF EMPLOYEES’ LOYALTY AT COSMAS GARAGE IN BENI-DRC

HR Loyalty represents one of the most key challenges faced by the managers today when it comes to managing their employees. The challenge for companies to ensure a competitive advantage is not only the possession of the quality of HR, but also the retention of such resources. Many researches have been conducted in various sectors to demonstrate the importance of employee loyalty for organizational performance. The main purpose of this paper was to analyze the determinant factors of employees' loyalty in Cosmas Garage. The research design of this study uses quantitative method. To achieve the aim of the study questionnaire survey was used. 60 employees were selected from 150 employees of Cosmas Garage in 2 cities Butembo and Beni (Butsili) North-Kivu, DRC. To obtain the random and representative sample, we used the notion of the sampling sample whose calculation was 2. The results show that HR loyalty within the company is determined 80,6% by the satisfaction of employees at work (compensation, prospect of evolution, human relations, social benefits, working conditions and training). Also 39% by the involvement of the worker in the company and the style of management have a positive impact. Findings of this study will provide insights to the managers to enhance the employee maintaining and mobilization in the company.