ECONOMIC PERFORMANCE AS THE BASIS OF SUSTAINABLE DEVELOPMENT

Globalization and current economic changes bring new challenges for companies, industries and countries. The popularity of the concepts of performance and sustainable development is highlighted by the high national interest in these issues, similar to the policies through which the government aims to increase the performance of the national industry. The present paper aims to answer some questions regarding the analysis of company-level performance and the promotion of sustainable development. By linking the concepts of economic performance, global performance and sustainable development, a conceptual framework can be constructed to analyze the different approaches to performance. The analysis of ways to achieve sustainable development can be done from the perspective of performance. The competitive advantage of companies is based on their ability to achieve performances and to translate them into the level of sustainable development. The results of this article contribute to a better understanding of the correlation between performance and sustainable development at the level of the respective entities of the economy. The perception of business performance by all the categories involved undergoes a major change in the current period, the sustainable development already becoming a condition of survival.