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WINE CONSUMPTION PATTERNS OF INDIANS WITH SPECIAL REFERENCE TO THE NASHIK DISTRICT: A REVIEW

Journal: International Journal of Management (IJM) (Vol.14, No. 01)

Publication Date:

Authors : ;

Page : 17-21

Keywords : Consumption Patterns; Consumer Perception; Fruit Wine; Wine Festivals; Wine Tourism;

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Abstract

The article provides a review of wine types, wineries, and wine consumption patterns among Nashik district residents. Consumer recommendations and reactions to wine brands are highly interesting and researched in terms of taste, qualities, flavouring, wine festivals, and perceptions of wine tourism. This paper has discussed various wine classes such as grape wine, fruit wine, berry wine, vegetable wine, plant wine, raisin wine, and so on. Recent wine production fruit updates include mango, banana, and apple cider. This review article discusses consumer perceptions of a specific wine brand as well as the facts behind them. The study indicated customer perceptions of the charges or rates offered by wine brands, as well as customer suggestions to improve the services.

Last modified: 2023-03-03 16:14:42