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Essential Arabic Writing Skills for professional Marketers: A Rhetoric Study

Journal: In Translation / في الترجمة (Vol.10, No. 1)

Publication Date:

Authors : ;

Page : 79-117

Keywords : Rhetoric; Marketing; Consumer; Impact of the product;

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Abstract

Language is a very important element in marketing.it is essentially to influence and impact the targeted consumers. Such effect is built up on the basis rhetoric, which has a powerful impact on the consumer. This paper, thus, tries to shed light on this art of conviction in the field of marketing.

Last modified: 2023-05-25 03:00:34