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The Evolution of Copywriting: how neural networks are transforming the world of content creation

Journal: Science Journal "NovaInfo" (Vol.138, No. 1)

Publication Date:

Authors : ;

Page : 64-65

Keywords : EVOLUTION OF COPYWRITING; USE OF NEURAL NETWORKS; MARKETING; COPYWRITING; NEURAL NETWORKS;

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Abstract

The article examines the possibilities of using neural networks in copywriting, and also explores the impact that the development of neural networks has on the sphere of copywriting. As examples of the use of neural networks in copywriting, advertising texts generated by ChatGPT are offered.

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Last modified: 2023-07-20 05:26:17