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Speech impact and manipulation in advertisement

Journal: Science Journal "NovaInfo" (Vol.138, No. 1)

Publication Date:

Authors : ; ;

Page : 77-78

Keywords : EMOTIONAL IMPACT; PSYCHOLOGICAL MECHANISMS; SPEECH TECHNIQUES; CONSUMERS; ADVERTISING; CONSCIOUS PERCEPTION; EFFICIENCY; MANIPULATION;

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Abstract

This article explores the influence and manipulation of speech in advertising. Through case studies and technical research, the article evaluates the effects of speech manipulation on consumer behavior and perception.

Last modified: 2023-07-20 05:26:17