FEATURES OF ORGANIZATIONAL CHANGE MANAGEMENT IN THE CONDITIONS OF GLOBALIZATION

Ntroduction. In the context of globalization, the role of new change management technologies in the reconstruction of business processes, quality management and the transition from directive management to indicative, in particular collective, management is increasing. In the permanent conditions of globalization, the search for factors to ensure the long-term success of the organization through the use of modern effective management tools is becoming more relevant. In such conditions, organizational change management becomes especially important.