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TRANSFORMATION OF NATIONAL MUSICAL IDENTITY IN ENGLISH-LANGUAGE CROSSOVER: ADAPTATION STRATEGIES OF UKRAINIAN ARTISTS IN THE GLOBAL MUSIC MARKET
Journal: International Scientific Journal "Internauka" (Vol.1, No. 173)Publication Date: 2025-06-30
Authors : Mazur Оlena;
Page : 158-162
Keywords : musical crossover; transcultural adaptation; genre hybridization; music industry; national identity representation;
Source : Download Find it from : Google Scholar
Abstract
This article presents an interdisciplinary analysis of the transformation of the national musical identity of Ukrainian
performers in the context of globalization and English-language crossover phenomena.
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