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THROUGH SEM MODEL IDENTIFY THE INFLUENCE OF SOCIAL MEDIA ON COLLEGE STUDENTS IN ERODE DISTRICT

Journal: International Journal of Advanced Research (Vol.13, No. 09)

Publication Date:

Authors : ; ;

Page : 850-856

Keywords : Impact of Social Media College Students Perceived Ease of Use Perceived Usefulness Intention to Use Social Media;

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Abstract

Social media diffusion has accentuated among the college students across the globe in particularly in Erode district of Tamilnadu.

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